A Portfolio of Event Design & Promotion

The Wish Collection is a young contemporary fashion line for fun and flirty women. Their seasonal styles reflect the bold and striking colors that cheerful women and the youth alike love to wear!

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Modern Atlanta, or MA, a modern movement organization that focuses on bringing together the like-mindedness of artists, designers, muses, collaborators, researchers, and the media to one place.

My contribution to MA as the Director of Fashion continued and took on the responsibility with Co-Founder Bernard McCoy, as the Co-Curator for our  2010 fashion production.  We decided to work with the city of Paris, the theme of Paris and brought in an array of artists, such as French artists Supakitch and Koralie to do their live art amongst gathers and supporters of MA that reached 600 for this evening event.  Another supporting artist for the event European Fashion Illustrator, Jarno Kettunen.

The space, Atlanta’s commercial space  White Provisions.   

Proceeds and percentages were donated to Atlanta’s home-based non-profit CARE-International, whose leadership in providing relief around the world were supported.

Through the eight months of envisioning, planning, curating, coordinating, and promoting I learned something very valuable. Working with a team is beautiful.

>MA-ology Paris 2010 with Jarno Kettunen & Jeffreys

MA 2010 Jarno Kettunen

MA-ology “PARIS”

Photo Credits: Justin Hadley

CARE Fundraiser & Modern Atlanta 2010 Fashion Presentation

My role: Fashion Director and Co-Curator

Acclaimed Antwerp-based couture fashion illustrator Jarno Kettunen and from Paris to New York: street artists SupaKitch and Koralie, as well as American fashion designer Megan Huntz, Atlanta-based Paper-Cut-Project, and Atlanta/Milan-based partners Mccoy, Caimi and Morgan.

Fashion House Lanvin Spring/Summer 2010 Collection walked the runway, as vintage Balenciaga stood near in pose. Runway ending at a Roche Bobois piece, a Hans Hopher, Mah-Jong sectional sofa finished in Missoni fabric.

MA-ology “Paris” 2010 raised thousands of dollars in support of CARE International and doubled their participating audience by 100%.

Atlanta City Council member Kwanza Hall and Consulate General of France (Atlanta) attended this benefit.

 

 

 

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Marco Grassi painting

Modern Design fashion show for Modern Atlanta, MA with proceeds benefiting
CARE International.

Special Thanks to local, national, and international companies:

Jeffrey Atlanta & New York, styling Jeffrey Atlanta General Manager Don Purcell & staff.
Contributed fashions from MARNI for “The Italian Style”.

U Restaurants, owner Riccardo Ullio and staff.
Contributed delicious bites for models and event volunteers.

Marco Grassi Art, Marco Grassi paintings were exhibit and sold for added value to benefit CARE International.

Drinks & Spirits donated by Peroni & Smart Water

Media Sponsor: Modern Luxury Media, THE ATLANTAN

Read the story here.

 

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